Bison Trails is a personal branding project of mine that started with my love of the outdoors. I wanted to create a kit of sorts that someone could take the mountains for a one day trip, and have some items already packed and ready to go. In the kit, I included kindling, trail mix, waterproof matches, a journal, moonshine, a rope, and a beanie, all carried in a single tote bag.
To create this kit, I personally screen printed the shirts and tags of the Bison logo, hand-sewed each beanie, created the template and design of the matchbox, and bound the notebooks. A very fun process overall.