Amazon Home was dedicated to staying on the pulse of upcoming trends within the home space. Cottagecore was an upcoming trend based on whimsical interior design style that celebrates rustic beauty with European nostalgia. I worked directly with merchandisers and marketing to handpick each furniture and decor item that would fill each photo, ensuring the product fit the design trend and would create a beautiful image. These photos were created in studio, where I personally created each of the 7 set designs from window hardware to flooring and beyond. From these 150+ images, I worked directly with designers along with self-execution to create on-site design placements, designed landing pages, and social story and in-feed posts to market this design trend across many platforms.